What Order Should I Do My Skincare

Okay, so you’ve got all these amazing skincare products, right? Serums, moisturizers, cleansers, toners… the whole nine yards. But then you stare at them on your bathroom counter, looking like a science experiment gone wild, and a little voice in your head whispers, “Wait… what order do I even use these things in?” Sound familiar? Because, oh honey, it’s me. I’ve been there. Many times.
It can feel a bit like trying to assemble IKEA furniture without the instructions, but trust me, we can figure this out. Think of it like making the perfect sandwich. You wouldn’t slap the peanut butter on after the jelly, would you? (Unless you’re some kind of sandwich rebel, and if so, spill the beans!). Skincare is kinda the same. It’s all about layering. And not just any old layering, but a strategic layering. A layering that makes your skin sing. A layering that says, “Hello, world! I am glowing and hydrated!”
So, grab your coffee (or your matcha latte, whatever floats your boat), and let’s break this down, shall we? No stress, no fuss, just some friendly advice from one skincare enthusiast to another.
The Golden Rule: Thinnest to Thickest
This is the one thing, the big kahuna, the mantra you need to etch into your brain. Seriously, write it on your mirror. Tattoo it on your arm (okay, maybe not that last one, unless you’re really committed). Thinnest to thickest. That’s it. That’s the secret sauce. It’s like gravity, but for your face. The lighter stuff goes on first, so it can sink in, do its magic, and then the thicker stuff comes along to seal it all in, like a cozy blanket for your skin.
Why? Because if you put a thick cream on first, your watery serum is going to have a heck of a time trying to penetrate that creamy barrier. It’s like trying to get a tiny ant through a brick wall. Not gonna happen. So, lighter textures first, heavier ones last. Simple, right? Now, let’s get into the nitty-gritty of each step.
Step 1: Cleanser (The Great Purge)
Every good skincare routine, and frankly, every good day, starts with a clean slate. This is your cleanser. AM and PM, people. Don’t skip this. Your face collects all sorts of goodies (and not-so-goodies) throughout the day and night. We’re talking sweat, oil, pollution, maybe a rogue crumb from that late-night snack. Nobody wants that hanging around.
For the morning, a gentle cleanse is usually enough. Unless you wake up looking like you wrestled a grease monster, a quick splash of water or a mild cleanser will do the trick. But at night? Oh, at night, we go in. We’re talking about getting all that makeup, sunscreen, and general grime off. If you wear makeup, a double cleanse is your new best friend. This is where you start with an oil-based cleanser (like a cleansing balm or oil) to break down all that stubborn makeup and SPF, followed by a water-based cleanser (your usual foaming or gel cleanser) to wash away any residue.
It sounds like a lot, I know! But it makes a HUGE difference. Your skin will feel so much cleaner, and your other products will thank you by working way better. Plus, it’s kind of like a mini-spa treatment. Very luxurious, very necessary.
Step 2: Toner (The Prep Schooler)
Ah, the toner. This little guy often gets a bad rap. Remember those super harsh, alcohol-based toners from back in the day that felt like they were stripping your skin of its very soul? Yeah, we’re moving past that. Modern toners are so much more sophisticated. They’re not about blasting your pores with chemicals; they’re about balancing your skin’s pH and getting it ready for the next steps.
Think of toner as the welcome mat for your skin. It’s like saying, “Hey, here come some goodies, get ready to absorb them!” Hydrating toners can add an extra layer of moisture, while exfoliating toners (use these with caution, more on that later!) can help gently slough off dead skin cells. The key is to find one that suits your skin type. If your skin feels tight and dry, go for something hydrating. If you’re a bit oily, a balancing toner might be your jam.

After cleansing, pat your toner on with your hands or sweep it gently with a cotton pad. Don’t rub it in too aggressively. We’re aiming for hydration and balance, not friction. It’s a subtle step, but it’s a foundational one. Don’t underestimate the humble toner!
Step 3: Essences (The Elixir)
Okay, now we’re getting into the real power players. If you’re not using an essence, you might be missing out. What is an essence, you ask? Good question! It’s often described as being somewhere between a toner and a serum. It’s usually a watery liquid, but a little more substantial than a toner. Essences are all about hydration and skin preparation.
They’re packed with ingredients that can help your skin absorb subsequent products more effectively. Think of them as a primer for your skincare. They can also offer specific benefits depending on the formula, like calming inflammation or boosting radiance. If your skin feels a little thirsty after your toner, an essence is like a refreshing drink of water.
Application is usually by patting it into the skin with your hands. It’s another layer that’s meant to be absorbed, not just sit on top. If you’re a minimalist, you might be able to skip this, but if you’re looking for that extra boost of hydration and enhanced product penetration, an essence is a worthy addition to your routine.
Step 4: Serums (The Targeted Treatments)
This is where things get serious (get it? Serums? Okay, I’ll stop). Serums are the workhorses of your skincare routine. They are typically concentrated formulas packed with active ingredients designed to target specific skin concerns. We’re talking about things like fine lines, hyperpigmentation, acne, dullness – you name it, there’s probably a serum for it.
This is where you can really tailor your routine to your skin. Got a vitamin C serum for brightening? Slap it on! Hyaluronic acid for a hydration boost? Yes, please! Niacinamide for pores and oil control? You betcha! Retinol for anti-aging? Definitely a must (but more on retinol later, it needs its own moment).
Remember the thinnest to thickest rule? Serums usually fall into that middle ground. They’re thicker than toners and essences but thinner than creams. If you’re using multiple serums, you’d apply them from thinnest to thickest within this serum category too. So, if you have a watery vitamin C serum and a slightly thicker hyaluronic acid serum, apply the vitamin C first. Easy peasy.

This is also where you might have to pay attention to ingredient compatibility. Some actives don’t play well together (looking at you, strong acids and retinol), so it’s worth doing a little research or, you know, asking your friendly AI. But in general, layering serums is a fantastic way to get multiple benefits from your routine.
Step 5: Eye Cream (The Delicate Zone Defense)
The skin around your eyes is thinner and more delicate than the rest of your face. It’s also the first place to show signs of aging (hello, crow's feet!). So, it deserves its own special treatment. Your eye cream is specifically formulated to be gentler and to target concerns like fine lines, puffiness, and dark circles.
Now, some people argue that your regular moisturizer is fine for the eye area. And for some, that might be true! But if you have specific concerns or if your regular moisturizer feels a bit too heavy or irritating for your eyes, a dedicated eye cream is a good idea. It’s like giving that delicate area a little extra VIP treatment.
When applying, use your ring finger (it’s the weakest and applies the least pressure) and gently tap the cream around the orbital bone. No tugging or pulling! We want to be gentle. This step usually comes after your serums, as eye creams are often a bit richer than serums but still thinner than your main moisturizer.
Step 6: Moisturizer (The Hydration Hero)
The grand finale of hydration! Your moisturizer is crucial. It’s the barrier that keeps all those good ingredients you’ve just applied locked in and helps to prevent moisture loss. Think of it as sealing the deal. Whether you have oily, dry, combination, or sensitive skin, you need a moisturizer. It sounds counterintuitive for oily skin, but even oily skin needs hydration to balance itself out. Dehydrated oily skin can actually produce more oil to compensate!
This is where the “thickest” part of the rule really comes into play. Your moisturizer is usually the heaviest product in your routine. For AM, you might opt for a lighter lotion or gel-cream. For PM, you can go for something a bit richer, especially if your skin is feeling dry. Gel-creams are great for oily or combination skin, while creams are better for dry skin. Lotions are a good middle ground.
Apply it all over your face and neck. Don’t forget your neck! It’s part of your face, people! It’s the part that shows your age just as much, if not more, than your face. So, give it some love. This step ensures your skin stays plump, hydrated, and happy.

Step 7: Sunscreen (The Non-Negotiable Shield)
Okay, this is arguably the most important step, even though it technically comes last in the layering game. If you are doing your skincare in the morning and you skip sunscreen, what’s the point of all those serums and treatments? Honestly, it’s like buying a super fancy designer outfit and then going outside in a hurricane without an umbrella. It’s just… not ideal.
Sunscreen is your daily shield against premature aging, dark spots, and skin cancer. It’s the ultimate preventative measure. We’re talking SPF 30 or higher, broad-spectrum protection, every. single. day. Rain or shine, indoors or out (yes, UV rays can penetrate windows!).
It’s the last step in your morning routine because you don’t want anything to interfere with its protective barrier. And don’t worry, modern sunscreens are amazing! They’re no longer thick, white, greasy nightmares. You can find chemical sunscreens, mineral sunscreens, tinted ones, lightweight ones… there’s literally a sunscreen out there for everyone. Make it your favorite part of the routine!
What About Exfoliants and Treatments?
Now, where do things like chemical exfoliants (AHAs, BHAs) or strong actives like retinol fit in? This is where things get a little more nuanced, and it often depends on the product and your skin’s tolerance.
Exfoliants (The Buffers)
Chemical exfoliants (like glycolic acid, salicylic acid) are generally used after cleansing and toning, but before serums. They help to slough off dead skin cells, revealing brighter, smoother skin. However, they can be potent, so you don’t want to use them every single day, especially when you’re starting out. Some people like to use a gentle exfoliating toner a few times a week, while others use a dedicated exfoliating serum.
Important note: If you’re using an exfoliating toner, it essentially takes the place of your regular hydrating toner on those nights. And if you’re using an exfoliating serum, it goes after your hydrating toner (or essence, if you use one). Be mindful of over-exfoliation, which can lead to redness, irritation, and a damaged skin barrier. Listen to your skin!
Retinol (The Anti-Aging Superstar)
Ah, retinol. The holy grail of anti-aging. Retinol is a form of vitamin A that speeds up cell turnover, boosts collagen production, and can work wonders on fine lines, wrinkles, and acne. It’s a powerhouse ingredient, but it also requires a little respect. Retinol is best used in your evening routine only, as it can make your skin more sensitive to the sun.

So, where does it go? Generally, retinol comes after your serums. So, cleanse, tone, essence, serums, then retinol. Some people like to apply their moisturizer after their retinol to buffer its effects, especially when they’re first starting out. This is called the “sandwich method.” Others apply retinol directly to dry skin and then follow with moisturizer. Experiment to see what your skin tolerates best. Start with a low concentration and use it only a few times a week, gradually increasing frequency as your skin adjusts. And always wear sunscreen the next day!
The AM vs. PM Routine
So, do you do all of this twice a day? Not necessarily. Here’s a general breakdown:
Morning Routine (The Wake-Up Call)
- Cleanse: Gentle cleanse or just water.
- Tone: Hydrating toner.
- Essence: (Optional) Hydrating essence.
- Serum: Antioxidant serum (like Vitamin C) or hydrating serum.
- Eye Cream: (Optional, but recommended)
- Moisturizer: Lighter moisturizer or gel-cream.
- Sunscreen: SPF 30+! This is non-negotiable.
The goal in the morning is to protect your skin from the day's environmental stressors and to prep it for makeup (if you wear it).
Evening Routine (The Recovery Mission)
- Cleanse: Double cleanse to remove makeup, SPF, and grime.
- Tone: Hydrating toner or exfoliating toner (a few times a week).
- Essence: (Optional) Hydrating essence.
- Serum: Targeted serums (e.g., for hydration, brightening, etc.).
- Retinol: (A few nights a week, replacing other strong actives if necessary).
- Eye Cream: (Optional, but recommended)
- Moisturizer: Richer moisturizer or cream.
The evening is all about repair and renewal. You’re giving your skin a chance to recover from the day and to work on its anti-aging goals.
Listen to Your Skin!
This might be the most important tip of all. Skincare is not one-size-fits-all. What works for your bestie might not work for you. Pay attention to how your skin feels. Does it feel tight after cleansing? Maybe your cleanser is too harsh. Does it feel greasy after moisturizing? Maybe you need a lighter formula. Redness and irritation are usually signs that you’re using too many actives or products your skin doesn’t like.
Don’t be afraid to experiment. Start with a few core products and gradually introduce new ones. Patch test new products on a small area of your skin before applying them all over your face. And if you’re ever unsure, it’s always a good idea to consult a dermatologist. They’re the real skin gurus!
So, there you have it! The not-so-secret order of skincare. It might seem like a lot at first, but once you get into the rhythm, it becomes second nature. And the results? Oh, the results are so worth it. Your skin will thank you for it. Now go forth and glow!
